Business Mentors Blog

Unleash your creativity for business success

Mar 28, 2023 8:30:20 AM

Creativity techniques can generate fresh ideas to thrive. As you look ahead, a dose of imagination could help you stay competitive and find new ways to grow and succeed.

New chat GPT technology may interrupt business as usual

Mar 17, 2023 12:16:43 PM

Chat GPT is changing the narrative for business tech, even just a few months after its launch. And for small businesses in New Zealand, it's likely to be part of many conversations in the coming months.

Ethical marketing is more than a trend

Feb 28, 2023 8:52:25 AM

If your small business is working hard to do the right thing for people and the planet, you should be able to let people know. But the worry of not doing enough or being accused of insincerity is enough to make many business owners remain in the shadows. Ethical marketing can help you grow your business, its relationships and your community’s trust.

TikTok or not?

Jan 25, 2023 9:03:08 AM

TikTok is having its time. Is it somewhere your small business should be? There are plenty of reasons this social media platform should get the ‘tick’ for your marketing approach but also a few caveats. The data shows TikTok is a place where you can gain attention and sales. But keeping your brand safe means taking a moment before you dive in.

Avoid the Nightmare before Christmas

Dec 19, 2022 3:47:19 PM

The lead-up to Christmas is often the most demanding time of year for small business owners. It can mean that even when they have a break, it's more about recovery than relaxation. Purposeful planning can help you keep a sense of cheer and enjoy the season.

Mentor Stories

Giving Back is a Boon for this Business Mentor

Dec 14, 2022 12:11:16 PM

Joan McBeath is a qualified life coach and mediator who has experience in managing large organisational budgets and teams, as well as her own small business. She draws on all of this in her work as a Business Mentor, and it only takes a few moments of bubbly discussion to see how much passion she brings.

Critical thinking can bring clarity

Dec 7, 2022 3:19:50 PM

For business owners, an entrepreneurial mindset is common. But, when you have a natural talent for spotting opportunities, it can be a challenge to choose where to focus. Business Mentors offer tremendous support in supporting owners with decisions, and a critical thinking process can also help.

Counter crime without high cost

Nov 17, 2022 10:11:30 AM

Crime is a threat that keeps many small business owners awake at night, but there’s no reason to feel powerless. We’ve gathered some guidance on practical steps you can take to minimise risk and worry.

Case Studies

Physio Pilates New Plymouth strengthened with Mentoring

Oct 19, 2022 9:37:52 AM

Emma Salmon is an experienced and qualified physiotherapist, as well as being the only fully certified Reformer Pilates Physio in New Plymouth. She has the perfect mix of expertise for her enterprise, Physio Pilates New Plymouth. In addition, her Business Mentor, Julie Beck, contributes unique mastery that has become a core strength for Emma.

Motivation makes for keen teams

Sep 30, 2022 9:15:05 AM

What keeps you going during the hardest days at work? Many business owners are naturally driven and also have a vision of building something important. However, your paid staff have different reasons for turning up and engaging. Understanding what keeps them motivated can help everyone enjoy the satisfaction of being in a high performing team.