Business Mentors Blog


Understanding your market and why it’s important

Aug 4, 2020 8:57:25 AM

Carefully defining your market can help you make better decisions in almost every area of your business. This article will outline some different ways of thinking about your market, and how to create personas for different segments of your market. It will explain how you can use this information to set goals, plan budgets and find opportunities. A Mentor can help you bring all these things together in your business and stay on track to ...

Ready to mentor? Make it magnificent!

Jul 16, 2020 2:24:12 PM

Is it your time to help bring others along the path to business success? If you’ve decided to take on the role of a business mentor, then you might be wondering where to begin and what to expect. Here’s what you need to know about starting right, what to focus on, what to avoid and some of the secrets of having powerful, inspiring conversations. As a mentor with

Case Studies

Couple draw on sporting prowess for business venture

Jul 7, 2020 1:52:04 PM

Sophie Cocks and Jamie Prebble make a formidable team. Sophie, a former Blacks Sticks striker who played more than 100 tests for New Zealand, and Jamie a New Zealand and Olympian freestyle skier, are the brains and brawn behind Truly Yours, an all-in-one design and hire service, specialising in weddings and leading industry events throughout the South Island.

Preparing your business for a smooth sale

Jul 3, 2020 8:55:16 AM

Selling your business is a major milestone. If you're not well prepared, it can mean extra work, emotional stress and a reduced price. No one needs that!  So, how do you keep the stress levels down and the purchase price up? A systematic approach makes all the difference. Take time to get your financial records in order, update your business plan and make sure everything is well documented.

Five steps to evaluating your business idea

Jun 22, 2020 11:32:01 AM

If you’re ready to take the leap into business, the first step is to evaluate your business idea.  A careful process can set you up to succeed. At its core, every successful business solves a problem or satisfies a need for their customers. Evaluating your business idea means understanding how your product or service can do this and make a profit. 

Mind The Gap – New Zealand’s Ageing Workforce

May 14, 2020 10:52:11 AM

The shape of the New Zealand workforce has changed radically over the past 30 years and may well change again in ways not intended.

Case Studies

Mentor helps Margaret through tough times

May 12, 2020 2:51:39 PM

Having the support of a business mentor has seen High Country Salmon owner Margaret Logan through some tough times.

Life After Level 4 and the new ‘Normal’ for the Business Bubble

Apr 30, 2020 2:40:57 PM

As we kickstart the economy and move into Level 3 we will continue to have fond memories of what business life was like before COVID-19.

COVID-19 Employer Obligations at Alert Level 3

Apr 21, 2020 10:08:51 AM

The Government announced that New Zealand will move into Alert Level 3 at 11:59pm on Monday 27 April. In preparation for the move to Alert Level 3, the Government produced guidelines on what activities each type of workplace can and cannot do under each alert level, including Alert Level 3. This can be accessed here. ...

Starting a New Business – All Experiences are Individual

Apr 16, 2020 3:04:33 PM

No one goes into business thinking they will not succeed. But while some emerging businesses’ definition of success means creating enough money to replace a job and be their own boss, others want to employ staff, create iconic brands and wealth.